@Epub Ý Consuming Motherhood â eBook or E-pub free

@Epub ð Consuming Motherhood æ Consuming Motherhood addresses the provocative question of how motherhood and consumption as ideologies and as patterns of social action mutually shape and constitute each other in contemporary North American and European social life Ideologically, motherhood and consumption are often constructed in opposition to each other, with motherhood standing in as a naturalized social relation that is thought to be uniquely free of the calculating instrumentality that dominates commercial relations Yet, in social life, motherhood and consumption are inseparable Whether shopping for children s clothing or childbirth services, or making decisions about adopting children, becoming a mother and maternal practice generally is deeply influenced by consumption How can the relationship between motherhood and consumption be revealed, and critically analyzed Consuming Motherhood brings together a group of sociologists, anthropologists, and religious studies scholars to address this question through carefully grounded ethnographic studies This insightful book reveals how mothers negotiate the contradictory forces that position them as both immune from and the target of consumerist tendencies in contemporary global society